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Online Master of Management - Entrepreneurial Hospitality Specialization

The curriculum for Freeman’s online Master of Management with an Entrepreneurial Hospitality specialization is designed to build a foundation in core business disciplines as they relate to the hospitality industry while building specialized knowledge through course work in new product development, new venture planning, international business practices, strategic consulting, experiential design and real estate development. Courses are taught by our award-winning faculty as well as industry experts and are designed to support a wide variety of career paths, both within and beyond the hospitality industry.

You will take two courses in each eight-week session, letting you focus on each business discipline and gain mastery of the materials. Our innovative hybrid model allows the flexibility of an online program complemented by two optional in-person learning experiences and opportunities to grow your network with industry leaders.

Program Highlights:

  • Developing your own business plan. This open-ended project will be customized to align directly with your future professional goals, giving you a truly individualized educational experience. During the January intensive, you’ll be introduced to the elements of a business plan, and throughout the program, you’ll learn how to incorporate course knowledge to create a professional document and pitch deck for use in your own venture or as a portfolio piece to show to prospective employers. This experience culminates in the final week of the program where you will pitch your idea to a panel of industry experts and investors.
  • Personalizing your education with your program mentor. Individual attention is the key to personal development. We will help you define the path to your individual goals and ensure you are working closely with the people and organizations that will benefit you most.

* Denotes action learning course

Spring

The spring semester is intended to sharpen your business acumen and introduce you to the theory and practice behind entrepreneurial hospitality. These essential courses form the academic foundation from which you will build your specialized knowledge, and you’ll inevitably find yourself returning to their lessons as you proceed through the program.

Spring I, January 18 - March 12

  • Entrepreneurial Hospitality Seminar (3)*
  • Business Communication (3)

Spring II, March 15 - May 7

  • New Product Development for the Hospitality Industry (3)*
  • Accounting Measurement, Reporting and Control (3)

Summer

Over the summer, you will bolster your core knowledge of business operations and marketing practices while simultaneously pursuing more specialized knowledge in hospitality innovation and design. With a focus on the process of innovation, you will test your ability to combine creativity with practicality, learning the art and science behind creating distinctive new products. You will also reinforce your project management skills by exploring the inextricable relationship between hospitality and real estate – discovering how to ideate, design and finance spaces which enhance guest experience and deliver extraordinary returns.

Summer I, May 10 - July 2

  • Strategic Management (3)
  • Analysis for Financial Management (3)

Summer II, July 5 - August 27

  • Operations Management (3)
  • Marketing Strategy and Implementation (3)

Fall

The program culminates in the fall where you will apply the knowledge gained throughout the program to execute a series of project-based courses. You’ll combine theory with practice as you work with actual organizations to deliver real-world solutions to business problems. This is also your opportunity to hone your creative and organizational expertise by finalizing your own business plan in collaboration with our own Lepage Center for Entrepreneurship and Innovation. The program concludes with an optional immersion on Tulane’s campus in downtown New Orleans, where you will present your business plan to a panel of industry experts and investors, walking away with a high-quality plan to present in your portfolio.

Fall I, August 30 - October 22

  • Managing People in Organizations (3)
  • Hospitality Real Estate Development (3)*

Fall II, October 25 - December 17

  • New Venture Planning (3)*
  • Global Business Project (3)*

 

Note: Two on-site, 1.5 hour intensive courses can be substituted for the Global Business Project course

  • Hospitality Projects I: March 25-28
  • Hospitality Projects II: December 9-12