PhD Student: Zhiwei (Vivi) Zhu

"My research focuses on general financial reporting, analysts, and conference calls."


Zhiwei (Vivi) Zhu joined the Freeman School as a doctoral student in 2015. Her research focuses on financial reporting with an emphasis on the determinants of firms' accounting choices and the consequences of these choices. She is also interested in sell-side analysts and the capital market. 


Hometown: Yangzhou, China

Education: B.S., Finance, SUNY University at Buffalo

Publications: Mkrtchyan, Anahit and Sandvik, Jason and Zhu, Zhiwei (Vivi), CEO Activism and Firm Value (September 24, 2020). 

Awards: American Accounting Association, Southwest, Outstanding Doctoral Student Paper Award, 2020. "Why Do Firms Change Fiscal Year End?"